"Ducati’s Deal with the Devil: A Business Case for the Diavel"

Started by Goat_Herder, March 10, 2011, 09:47:20 AM

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Goat_Herder

Found a great article by Asphalt & Rubber.  Thought it deserves its own thread, instead of pasting it to other Diavel related threads.  Comparing Ducati to Porsche in how the 2 companies have expanded their product lines was spot on. 

http://www.asphaltandrubber.com/oped/ducati-diavel-business-case/
Goat Herder (Tony)
2003 Ducati Monster 620 - Yellow SOLD
2007 Ducati Monster S2R1000 - Black KILLED
2007 Ducati Monster S2R1000 - Red

Triple J


BuBBleman21@!

i totally agree. that is one of the best articles i've ever read.  [thumbsup]

zarn02

"If it weren't for our gallows humor, we'd have nothing to hang our hopes on."

xplodee

A&R is a great blog. I used to read some other one but then they went to pay-for-view which just wasn't worth it considering their content and writing sucked anyway.
2009 M1100s
1988 Honda Hawk GT (track)

Past Bikes:
1995 Ducati Supersport 900CR
2007 Ducati Sportclassic S1000 SE

zooom

Quote from: xplodee on March 10, 2011, 12:13:00 PM
A&R is a great blog. I used to read some other one but then they went to pay-for-view which just wasn't worth it considering their content and writing sucked anyway.

you mean that heaven_for_spandex or whatever the fook fetish sounding playground sounding website it was?
99 Cagiva Gran Canyon-"FOR SALE", PM for details.
98 Monster 900(trackpregnant dog-soon to be made my Fiancee's upgrade streetbike)
2010 KTM 990 SM-T

xplodee

Quote from: zooom on March 10, 2011, 12:30:23 PM
you mean that heaven_for_spandex or whatever the fook fetish sounding playground sounding website it was?

yeah, "hell for leather." terrible blog. I didn't like the tone that the authors wrote with, super egotistical and obnoxious. Then the whole switch to membership was just dumb. I  bet they're doing real well now ;)
2009 M1100s
1988 Honda Hawk GT (track)

Past Bikes:
1995 Ducati Supersport 900CR
2007 Ducati Sportclassic S1000 SE

iRam

 [thumbsup] good read. thanks!

cant wait for the march 25 unveiling of the diavel. hopefully theyll allow test rides right away.
Ducati Monster 796
BMW R nineT

Raux

I was reading some posts by readers of motorcyclenews.com about the Diavel.
One spoke of how the passenger area is small, the pegs don't lock down and the handle in the rear causes issues.

So it seems the only true 2 seater Ducati has is the MTS. Somehow I thought the Diavel would be another.

zarn02

This reminds me of an exchange I had with a friend who was looking at a V-Max.

Me: "The passenger seat on that thing is really small."
Him: "Yeah, but who wants to give rides to fat chicks?"

Cue salesman stifling laughter, and saleslady looking less than amused. [laugh]
"If it weren't for our gallows humor, we'd have nothing to hang our hopes on."

iRam

Ducati Monster 796
BMW R nineT

Raux

Quote from: zarn02 on March 10, 2011, 10:02:16 PM
This reminds me of an exchange I had with a friend who was looking at a V-Max.

Me: "The passenger seat on that thing is really small."
Him: "Yeah, but who wants to give rides to fat chicks?"

Cue salesman stifling laughter, and saleslady looking less than amused. [laugh]

small as in short. not narrow. but i get your point.

BastrdHK

Saw one in Daytona with short Termi GP style pipe vs one stock....Termi nailed it again!!!   [evil]
M-ROCin' it!!!

orangelion03

Quote from: Goat_Herder on March 10, 2011, 09:47:20 AM
Comparing Ducati to Porsche in how the 2 companies have expanded their product lines was spot on. 



As I mentioned in another post, I see the Diavel as Ducati's Cayenne...the vehicle that, if successful, could provide Ducati with the financial resources to develop more models.  I wish them the very best!
VIVA LA EVOLUCION!!!

muskrat

Can we thin the gene pool? 

2015 MTS 1200
09 Electra Glide